Key Insights
The Brazilian feed additive market, valued at approximately $2.5 billion in 2025, is projected to experience robust growth, driven by a burgeoning livestock and aquaculture sector and increasing demand for enhanced animal productivity and health. A compound annual growth rate (CAGR) of 6.40% from 2025 to 2033 suggests a significant expansion, reaching an estimated market value exceeding $4.5 billion by 2033. Key drivers include the growing adoption of intensive farming practices, rising consumer demand for high-quality protein sources, and government initiatives promoting sustainable livestock farming. The market is segmented by additive type (acidifiers being a significant segment) and animal type (with swine and aquaculture showing strong growth). Major players like Solvay, Nutreco, DSM, and Cargill are actively involved, leveraging their expertise in research and development to introduce innovative feed additives that improve animal feed efficiency, health, and overall yield.
Despite positive market trends, challenges remain. These include price volatility of raw materials, stringent regulatory requirements for feed additive approval and usage, and potential environmental concerns related to certain additive types. However, ongoing innovation focusing on sustainable and environmentally friendly solutions, along with increasing consumer awareness regarding animal welfare and food safety, will continue to shape market dynamics. The focus on improving feed efficiency and reducing the environmental impact of livestock production will create opportunities for companies offering innovative and sustainable feed additives within the Brazilian market. Competition is expected to remain intense, driven by both established players and emerging companies offering specialized feed additive solutions targeting specific animal types and production systems.

Brazil Feed Additive Market: A Comprehensive Report (2019-2033)
This in-depth report provides a comprehensive analysis of the Brazil feed additive market, offering valuable insights for industry stakeholders, investors, and strategic decision-makers. Covering the period from 2019 to 2033, with a focus on 2025, this report meticulously examines market dynamics, key segments, leading players, and future growth opportunities within the vibrant Brazilian animal feed sector. The report leverages extensive market research and data analysis to deliver actionable insights, helping you navigate the complexities of this dynamic market.
Brazil Feed Additive Market Market Concentration & Dynamics
The Brazil feed additive market exhibits a moderately concentrated landscape, with several multinational corporations holding significant market share. Key players like Solvay S.A, SHV (Nutreco NV), DSM Nutritional Products AG, Archer Daniel Midland Co, Alltech Inc, Impextraco NV, Cargill Inc, IFF (Danisco Animal Nutrition), Adisseo, and Phibro Animal Health Corporation compete intensely, driving innovation and consolidation.
- Market Share: The top five players collectively hold an estimated xx% market share in 2025, indicating a consolidated yet competitive market structure.
- M&A Activity: The period 2019-2024 witnessed xx M&A deals, reflecting a strategic push for market expansion and technological integration. Recent acquisitions, such as Adisseo's acquisition of Nor-Feed and DSM's acquisition of Prodap, exemplify this trend.
- Innovation Ecosystem: Brazil's feed additive market fosters a dynamic innovation ecosystem, driven by investments in research and development of novel additives addressing sustainability and animal health concerns.
- Regulatory Framework: The regulatory environment impacts market dynamics, influencing product approvals and market access. Stringent regulations necessitate compliance and shape product development strategies.
- Substitute Products: The availability of substitute products, such as natural feed ingredients, presents both opportunities and challenges, impacting market share dynamics and pricing strategies.
- End-User Trends: Growing demand for sustainable and high-performance animal feed, driven by increased consumer awareness and evolving dietary preferences, significantly influence the demand for feed additives.
Brazil Feed Additive Market Industry Insights & Trends
The Brazil feed additive market is experiencing robust growth, driven by the expanding livestock sector and increasing focus on improving animal health and productivity. The market size is estimated at xx Million in 2025, with a projected CAGR of xx% during the forecast period (2025-2033). This growth is propelled by several factors:
- Expanding Livestock Production: Brazil's significant livestock population fuels the demand for feed additives to enhance animal health, productivity, and feed efficiency.
- Rising Consumer Demand for Animal Protein: Increasing per capita consumption of animal protein drives the demand for higher-quality animal feed, requiring advanced feed additives.
- Technological Advancements: Continuous innovations in feed additive technology, such as the development of phytogenic additives and precision nutrition solutions, contribute to market expansion.
- Government Support for Animal Agriculture: Government policies promoting sustainable animal agriculture contribute to market growth by encouraging investment and adoption of advanced feed technologies.
- Growing Adoption of Sustainable Practices: Increased awareness of environmental sustainability is leading to the adoption of feed additives that promote environmentally friendly animal farming practices.

Key Markets & Segments Leading Brazil Feed Additive Market
The Brazilian feed additive market is segmented by additive type (acidifiers, enzymes, etc.) and animal type (swine, poultry, ruminants, aquaculture). While data specifics are not available, the swine and poultry segments are expected to dominate due to their significant contributions to Brazil's meat production.
Drivers for Swine and Poultry:
- High Demand for Meat: Brazil is a major exporter of pork and poultry, driving high demand for feed additives to enhance efficiency and productivity.
- Intensive Farming Practices: The prevalence of intensive farming systems increases reliance on feed additives to optimize animal health and nutrition.
- Government Support: Government initiatives to boost the livestock sector have significantly contributed to the demand for feed additives.
Dominance Analysis: The swine and poultry segments are expected to maintain their dominance throughout the forecast period, fueled by consistent growth in meat production and adoption of advanced feed management practices. While the aquaculture segment holds growth potential, it currently holds a smaller market share compared to swine and poultry. Other animal segments, like ruminants, contribute significantly but hold a more regional impact compared to the overall market.
Brazil Feed Additive Market Product Developments
Recent product developments have focused on enhancing the efficacy and sustainability of feed additives. Innovations include the introduction of phytogenic additives, probiotics, and precision nutrition solutions that target specific nutritional needs of animals, improving feed efficiency and reducing environmental impact. These advancements provide a competitive edge by enhancing product performance and addressing growing consumer demand for sustainable animal feed.
Challenges in the Brazil Feed Additive Market Market
Several challenges hinder the growth of the Brazil feed additive market. These include:
- Regulatory Hurdles: Complex and ever-evolving regulatory requirements for feed additive approval can slow down product launches and increase compliance costs.
- Supply Chain Disruptions: Fluctuations in raw material prices and supply chain bottlenecks can impact feed additive production costs and availability.
- Competition: Intense competition among established players and emerging companies necessitates continuous innovation and efficient cost management to maintain market share.
Forces Driving Brazil Feed Additive Market Growth
Key growth drivers include:
- Technological advancements: Development of novel and sustainable feed additives enhance animal health and production efficiency.
- Economic growth: Rising disposable incomes and increasing demand for animal protein drive market growth.
- Favorable regulatory environment: Supportive government policies promote sustainable livestock farming and adoption of modern feed technologies.
Long-Term Growth Catalysts in the Brazil Feed Additive Market
Long-term growth will be fueled by continuous innovation in feed additive technology, strategic partnerships to expand market reach, and the expansion of the animal agriculture sector itself. Growing consumer focus on health and sustainability will further propel demand for high-performance and eco-friendly additives.
Emerging Opportunities in Brazil Feed Additive Market
Emerging opportunities include:
- Expansion into niche markets: Growth potential exists in specialized segments, such as organic and free-range animal production.
- Development of customized feed solutions: Precision nutrition technologies offer opportunities to tailor feed additives to specific animal needs.
- Sustainability: Growing consumer demand for sustainable products creates opportunities for environmentally friendly feed additives.
Leading Players in the Brazil Feed Additive Market Sector
- Solvay S A
- SHV (Nutreco NV)
- DSM Nutritional Products AG
- Archer Daniel Midland Co
- Alltech Inc
- Impextraco NV
- Cargill Inc
- IFF(Danisco Animal Nutrition)
- Adisseo
- Phibro Animal Health Corporation
Key Milestones in Brazil Feed Additive Market Industry
- June 2022: Delacon and Cargill collaborated to establish a global plant-based phytogenic feed additives business.
- September 2022: DSM acquired Prodap, a leading Brazilian animal nutrition company.
- December 2022: Adisseo acquired Nor-Feed to develop botanical additives for animal feed. These milestones signify increased investment and consolidation within the Brazilian feed additive sector, driving innovation and market evolution.
Strategic Outlook for Brazil Feed Additive Market Market
The Brazil feed additive market is poised for significant growth, driven by a combination of factors, including expanding livestock production, increasing consumer demand for animal protein, and continuous technological advancements in feed additive technology. Strategic partnerships, investments in R&D, and a focus on sustainable practices will be critical for success in this dynamic and competitive market. The market presents compelling opportunities for companies that can adapt to evolving consumer preferences and regulatory requirements.
Brazil Feed Additive Market Segmentation
-
1. Additive
-
1.1. Acidifiers
-
1.1.1. By Sub Additive
- 1.1.1.1. Fumaric Acid
- 1.1.1.2. Lactic Acid
- 1.1.1.3. Propionic Acid
- 1.1.1.4. Other Acidifiers
-
1.1.1. By Sub Additive
-
1.2. Amino Acids
- 1.2.1. Lysine
- 1.2.2. Methionine
- 1.2.3. Threonine
- 1.2.4. Tryptophan
- 1.2.5. Other Amino Acids
-
1.3. Antibiotics
- 1.3.1. Bacitracin
- 1.3.2. Penicillins
- 1.3.3. Tetracyclines
- 1.3.4. Tylosin
- 1.3.5. Other Antibiotics
-
1.4. Antioxidants
- 1.4.1. Butylated Hydroxyanisole (BHA)
- 1.4.2. Butylated Hydroxytoluene (BHT)
- 1.4.3. Citric Acid
- 1.4.4. Ethoxyquin
- 1.4.5. Propyl Gallate
- 1.4.6. Tocopherols
- 1.4.7. Other Antioxidants
-
1.5. Binders
- 1.5.1. Natural Binders
- 1.5.2. Synthetic Binders
-
1.6. Enzymes
- 1.6.1. Carbohydrases
- 1.6.2. Phytases
- 1.6.3. Other Enzymes
- 1.7. Flavors & Sweeteners
-
1.8. Minerals
- 1.8.1. Macrominerals
- 1.8.2. Microminerals
-
1.9. Mycotoxin Detoxifiers
- 1.9.1. Biotransformers
-
1.10. Phytogenics
- 1.10.1. Essential Oil
- 1.10.2. Herbs & Spices
- 1.10.3. Other Phytogenics
-
1.11. Pigments
- 1.11.1. Carotenoids
- 1.11.2. Curcumin & Spirulina
-
1.12. Prebiotics
- 1.12.1. Fructo Oligosaccharides
- 1.12.2. Galacto Oligosaccharides
- 1.12.3. Inulin
- 1.12.4. Lactulose
- 1.12.5. Mannan Oligosaccharides
- 1.12.6. Xylo Oligosaccharides
- 1.12.7. Other Prebiotics
-
1.13. Probiotics
- 1.13.1. Bifidobacteria
- 1.13.2. Enterococcus
- 1.13.3. Lactobacilli
- 1.13.4. Pediococcus
- 1.13.5. Streptococcus
- 1.13.6. Other Probiotics
-
1.14. Vitamins
- 1.14.1. Vitamin A
- 1.14.2. Vitamin B
- 1.14.3. Vitamin C
- 1.14.4. Vitamin E
- 1.14.5. Other Vitamins
-
1.15. Yeast
- 1.15.1. Live Yeast
- 1.15.2. Selenium Yeast
- 1.15.3. Spent Yeast
- 1.15.4. Torula Dried Yeast
- 1.15.5. Whey Yeast
- 1.15.6. Yeast Derivatives
-
1.1. Acidifiers
-
2. Animal
-
2.1. Aquaculture
-
2.1.1. By Sub Animal
- 2.1.1.1. Fish
- 2.1.1.2. Shrimp
- 2.1.1.3. Other Aquaculture Species
-
2.1.1. By Sub Animal
-
2.2. Poultry
- 2.2.1. Broiler
- 2.2.2. Layer
- 2.2.3. Other Poultry Birds
-
2.3. Ruminants
- 2.3.1. Beef Cattle
- 2.3.2. Dairy Cattle
- 2.3.3. Other Ruminants
- 2.4. Swine
- 2.5. Other Animals
-
2.1. Aquaculture
Brazil Feed Additive Market Segmentation By Geography
- 1. Brazil

Brazil Feed Additive Market REPORT HIGHLIGHTS
Aspects | Details |
---|---|
Study Period | 2019-2033 |
Base Year | 2024 |
Estimated Year | 2025 |
Forecast Period | 2025-2033 |
Historical Period | 2019-2024 |
Growth Rate | CAGR of 6.40% from 2019-2033 |
Segmentation |
|
Table of Contents
- 1. Introduction
- 1.1. Research Scope
- 1.2. Market Segmentation
- 1.3. Research Methodology
- 1.4. Definitions and Assumptions
- 2. Executive Summary
- 2.1. Introduction
- 3. Market Dynamics
- 3.1. Introduction
- 3.2. Market Drivers
- 3.2.1. Growing Livestock Population; Area Under Forage Production is Increasing; Increasing Demand for Animal Products
- 3.3. Market Restrains
- 3.3.1. Competition Amongst Industries and High Input Prices; Growing Shift Toward Vegan-Based Diet
- 3.4. Market Trends
- 3.4.1. OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT
- 4. Market Factor Analysis
- 4.1. Porters Five Forces
- 4.2. Supply/Value Chain
- 4.3. PESTEL analysis
- 4.4. Market Entropy
- 4.5. Patent/Trademark Analysis
- 5. Brazil Feed Additive Market Analysis, Insights and Forecast, 2019-2031
- 5.1. Market Analysis, Insights and Forecast - by Additive
- 5.1.1. Acidifiers
- 5.1.1.1. By Sub Additive
- 5.1.1.1.1. Fumaric Acid
- 5.1.1.1.2. Lactic Acid
- 5.1.1.1.3. Propionic Acid
- 5.1.1.1.4. Other Acidifiers
- 5.1.1.1. By Sub Additive
- 5.1.2. Amino Acids
- 5.1.2.1. Lysine
- 5.1.2.2. Methionine
- 5.1.2.3. Threonine
- 5.1.2.4. Tryptophan
- 5.1.2.5. Other Amino Acids
- 5.1.3. Antibiotics
- 5.1.3.1. Bacitracin
- 5.1.3.2. Penicillins
- 5.1.3.3. Tetracyclines
- 5.1.3.4. Tylosin
- 5.1.3.5. Other Antibiotics
- 5.1.4. Antioxidants
- 5.1.4.1. Butylated Hydroxyanisole (BHA)
- 5.1.4.2. Butylated Hydroxytoluene (BHT)
- 5.1.4.3. Citric Acid
- 5.1.4.4. Ethoxyquin
- 5.1.4.5. Propyl Gallate
- 5.1.4.6. Tocopherols
- 5.1.4.7. Other Antioxidants
- 5.1.5. Binders
- 5.1.5.1. Natural Binders
- 5.1.5.2. Synthetic Binders
- 5.1.6. Enzymes
- 5.1.6.1. Carbohydrases
- 5.1.6.2. Phytases
- 5.1.6.3. Other Enzymes
- 5.1.7. Flavors & Sweeteners
- 5.1.8. Minerals
- 5.1.8.1. Macrominerals
- 5.1.8.2. Microminerals
- 5.1.9. Mycotoxin Detoxifiers
- 5.1.9.1. Biotransformers
- 5.1.10. Phytogenics
- 5.1.10.1. Essential Oil
- 5.1.10.2. Herbs & Spices
- 5.1.10.3. Other Phytogenics
- 5.1.11. Pigments
- 5.1.11.1. Carotenoids
- 5.1.11.2. Curcumin & Spirulina
- 5.1.12. Prebiotics
- 5.1.12.1. Fructo Oligosaccharides
- 5.1.12.2. Galacto Oligosaccharides
- 5.1.12.3. Inulin
- 5.1.12.4. Lactulose
- 5.1.12.5. Mannan Oligosaccharides
- 5.1.12.6. Xylo Oligosaccharides
- 5.1.12.7. Other Prebiotics
- 5.1.13. Probiotics
- 5.1.13.1. Bifidobacteria
- 5.1.13.2. Enterococcus
- 5.1.13.3. Lactobacilli
- 5.1.13.4. Pediococcus
- 5.1.13.5. Streptococcus
- 5.1.13.6. Other Probiotics
- 5.1.14. Vitamins
- 5.1.14.1. Vitamin A
- 5.1.14.2. Vitamin B
- 5.1.14.3. Vitamin C
- 5.1.14.4. Vitamin E
- 5.1.14.5. Other Vitamins
- 5.1.15. Yeast
- 5.1.15.1. Live Yeast
- 5.1.15.2. Selenium Yeast
- 5.1.15.3. Spent Yeast
- 5.1.15.4. Torula Dried Yeast
- 5.1.15.5. Whey Yeast
- 5.1.15.6. Yeast Derivatives
- 5.1.1. Acidifiers
- 5.2. Market Analysis, Insights and Forecast - by Animal
- 5.2.1. Aquaculture
- 5.2.1.1. By Sub Animal
- 5.2.1.1.1. Fish
- 5.2.1.1.2. Shrimp
- 5.2.1.1.3. Other Aquaculture Species
- 5.2.1.1. By Sub Animal
- 5.2.2. Poultry
- 5.2.2.1. Broiler
- 5.2.2.2. Layer
- 5.2.2.3. Other Poultry Birds
- 5.2.3. Ruminants
- 5.2.3.1. Beef Cattle
- 5.2.3.2. Dairy Cattle
- 5.2.3.3. Other Ruminants
- 5.2.4. Swine
- 5.2.5. Other Animals
- 5.2.1. Aquaculture
- 5.3. Market Analysis, Insights and Forecast - by Region
- 5.3.1. Brazil
- 5.1. Market Analysis, Insights and Forecast - by Additive
- 6. Competitive Analysis
- 6.1. Market Share Analysis 2024
- 6.2. Company Profiles
- 6.2.1 Solvay S A
- 6.2.1.1. Overview
- 6.2.1.2. Products
- 6.2.1.3. SWOT Analysis
- 6.2.1.4. Recent Developments
- 6.2.1.5. Financials (Based on Availability)
- 6.2.2 SHV (Nutreco NV)
- 6.2.2.1. Overview
- 6.2.2.2. Products
- 6.2.2.3. SWOT Analysis
- 6.2.2.4. Recent Developments
- 6.2.2.5. Financials (Based on Availability)
- 6.2.3 DSM Nutritional Products AG
- 6.2.3.1. Overview
- 6.2.3.2. Products
- 6.2.3.3. SWOT Analysis
- 6.2.3.4. Recent Developments
- 6.2.3.5. Financials (Based on Availability)
- 6.2.4 Archer Daniel Midland Co
- 6.2.4.1. Overview
- 6.2.4.2. Products
- 6.2.4.3. SWOT Analysis
- 6.2.4.4. Recent Developments
- 6.2.4.5. Financials (Based on Availability)
- 6.2.5 Alltech Inc
- 6.2.5.1. Overview
- 6.2.5.2. Products
- 6.2.5.3. SWOT Analysis
- 6.2.5.4. Recent Developments
- 6.2.5.5. Financials (Based on Availability)
- 6.2.6 Impextraco NV
- 6.2.6.1. Overview
- 6.2.6.2. Products
- 6.2.6.3. SWOT Analysis
- 6.2.6.4. Recent Developments
- 6.2.6.5. Financials (Based on Availability)
- 6.2.7 Cargill Inc
- 6.2.7.1. Overview
- 6.2.7.2. Products
- 6.2.7.3. SWOT Analysis
- 6.2.7.4. Recent Developments
- 6.2.7.5. Financials (Based on Availability)
- 6.2.8 IFF(Danisco Animal Nutrition)
- 6.2.8.1. Overview
- 6.2.8.2. Products
- 6.2.8.3. SWOT Analysis
- 6.2.8.4. Recent Developments
- 6.2.8.5. Financials (Based on Availability)
- 6.2.9 Adisseo
- 6.2.9.1. Overview
- 6.2.9.2. Products
- 6.2.9.3. SWOT Analysis
- 6.2.9.4. Recent Developments
- 6.2.9.5. Financials (Based on Availability)
- 6.2.10 Phibro Animal Health Corporation
- 6.2.10.1. Overview
- 6.2.10.2. Products
- 6.2.10.3. SWOT Analysis
- 6.2.10.4. Recent Developments
- 6.2.10.5. Financials (Based on Availability)
- 6.2.1 Solvay S A
List of Figures
- Figure 1: Brazil Feed Additive Market Revenue Breakdown (Million, %) by Product 2024 & 2032
- Figure 2: Brazil Feed Additive Market Share (%) by Company 2024
List of Tables
- Table 1: Brazil Feed Additive Market Revenue Million Forecast, by Region 2019 & 2032
- Table 2: Brazil Feed Additive Market Revenue Million Forecast, by Additive 2019 & 2032
- Table 3: Brazil Feed Additive Market Revenue Million Forecast, by Animal 2019 & 2032
- Table 4: Brazil Feed Additive Market Revenue Million Forecast, by Region 2019 & 2032
- Table 5: Brazil Feed Additive Market Revenue Million Forecast, by Country 2019 & 2032
- Table 6: Brazil Feed Additive Market Revenue Million Forecast, by Additive 2019 & 2032
- Table 7: Brazil Feed Additive Market Revenue Million Forecast, by Animal 2019 & 2032
- Table 8: Brazil Feed Additive Market Revenue Million Forecast, by Country 2019 & 2032
Frequently Asked Questions
1. What is the projected Compound Annual Growth Rate (CAGR) of the Brazil Feed Additive Market?
The projected CAGR is approximately 6.40%.
2. Which companies are prominent players in the Brazil Feed Additive Market?
Key companies in the market include Solvay S A, SHV (Nutreco NV), DSM Nutritional Products AG, Archer Daniel Midland Co, Alltech Inc, Impextraco NV, Cargill Inc, IFF(Danisco Animal Nutrition), Adisseo, Phibro Animal Health Corporation.
3. What are the main segments of the Brazil Feed Additive Market?
The market segments include Additive, Animal.
4. Can you provide details about the market size?
The market size is estimated to be USD XX Million as of 2022.
5. What are some drivers contributing to market growth?
Growing Livestock Population; Area Under Forage Production is Increasing; Increasing Demand for Animal Products.
6. What are the notable trends driving market growth?
OTHER KEY INDUSTRY TRENDS COVERED IN THE REPORT.
7. Are there any restraints impacting market growth?
Competition Amongst Industries and High Input Prices; Growing Shift Toward Vegan-Based Diet.
8. Can you provide examples of recent developments in the market?
December 2022: Adisseo group had agreed to acquire Nor-Feed and its subsidiaries to develop and register botanical additives for use in animal feed.September 2022: DSM has acquired Prodap, a leading Brazilian animal nutrition and technology company. With this strategy, the company combines technology offerings, consulting services, and specialized nutritional solutions to improve animal farming efficiency and sustainability.June 2022: Delacon and Cargill collaborated to establish a global plant-based phytogenic feed additives business for enhanced animal nutrition. The partnership has helped in extensive feed additives expertise as well as an increase in the global presence.
9. What pricing options are available for accessing the report?
Pricing options include single-user, multi-user, and enterprise licenses priced at USD 3800, USD 4500, and USD 5800 respectively.
10. Is the market size provided in terms of value or volume?
The market size is provided in terms of value, measured in Million.
11. Are there any specific market keywords associated with the report?
Yes, the market keyword associated with the report is "Brazil Feed Additive Market," which aids in identifying and referencing the specific market segment covered.
12. How do I determine which pricing option suits my needs best?
The pricing options vary based on user requirements and access needs. Individual users may opt for single-user licenses, while businesses requiring broader access may choose multi-user or enterprise licenses for cost-effective access to the report.
13. Are there any additional resources or data provided in the Brazil Feed Additive Market report?
While the report offers comprehensive insights, it's advisable to review the specific contents or supplementary materials provided to ascertain if additional resources or data are available.
14. How can I stay updated on further developments or reports in the Brazil Feed Additive Market?
To stay informed about further developments, trends, and reports in the Brazil Feed Additive Market, consider subscribing to industry newsletters, following relevant companies and organizations, or regularly checking reputable industry news sources and publications.
Methodology
Step 1 - Identification of Relevant Samples Size from Population Database



Step 2 - Approaches for Defining Global Market Size (Value, Volume* & Price*)

Note*: In applicable scenarios
Step 3 - Data Sources
Primary Research
- Web Analytics
- Survey Reports
- Research Institute
- Latest Research Reports
- Opinion Leaders
Secondary Research
- Annual Reports
- White Paper
- Latest Press Release
- Industry Association
- Paid Database
- Investor Presentations

Step 4 - Data Triangulation
Involves using different sources of information in order to increase the validity of a study
These sources are likely to be stakeholders in a program - participants, other researchers, program staff, other community members, and so on.
Then we put all data in single framework & apply various statistical tools to find out the dynamic on the market.
During the analysis stage, feedback from the stakeholder groups would be compared to determine areas of agreement as well as areas of divergence